Just Around the Corner (JATC) SS24 saw the show’s debut in new venue Wapping’s Tobacco Dock event space.
The venue's stunning aesthetics, a series of stunning wood beamed halls with oodles of natural light with excellent accessibility for both buyers and brands all connected with an outdoor courtyard housing JATC's baristas serving up their complimentary delectable treats for everyone to savour throughout the day.
Footflow was in line with last season, whilst remaining consistent, many exhibitors commented on quality over quantity. Buyers from independents and keys alike came out in force and perused the products on show, which included over X40 brands new to JATC which included Mitchell and Ness, Beaumont Organic, Milly Grace, Face Junkie, Margaret Dabbs, Great Plains London, Miss Sixty, P448, Mou, Nine West, Scholl, Sloggi, Free People.
There were retailers from far and wide with indies including Agatha Boutique (Lincoln), Best Jeans (Barnsley), Bobby's Beauty (Bournemouth), CACTWS (Aberystwyth), Club JJ (Plaistow), Cockney Rebel Fashions (Worksop), Energy (Stamford), Fifty5a (Totnes), and First Light (Abersoch).
Juls Dawson said of the day, "we are so pleased with the reaction to our new venue, both from an aesthetic and fit for purpose perspective but also how accessible it is, particularly on how it is only a simple 40-minute journey on TFL from Kensington. Yesterday was simply a super first day and it is so pleasing as a team when it all fits into place and goes so well for everyone. We thrive off positive feedback from buyers and brands and it makes it all worthwhile.
The lifestyle and beauty zone saw growth with 90 percent of the exhibitors new to JATC, showcasing a mix of brands covering beauty, jewellery, skincare and wearable accessories. Just Around the Corner AW24 takes place on 11th – 13th February, 2024.
www.justaroundthecorner.co.uk
