Smart Toys and Games acquires Wow Toys

Wow Toys, founded in 1996 by Nadim Ednan-Laperouse, is known for its high-quality pre-school range of vehicles and figures. The range created with children in mind has no sharp edges, no small parts, no toxic materials and no batteries.

The highly designed range of over 70 vehicles and over 100 figures are fully interactive and the mechanisms include a flywheel and clutch system that provide easy interactive play with robust toys that can safely handle the most enthusiastic young children. The range continues to be supported by retailers across the world and loved by parents looking for premium quality products that inspire fantasy role play with their children.

www.smarttoysandgames.co.uk