Stabilo announces new distribution partnership with Asda

Pen manufacturer Stabilo has announced a new partnership with Asda to stock its range of high-quality stationery.

Stabilo pens This exciting development marks a significant milestone for Stabilo as it expands its retail presence. Shoppers can now easily access Stabilo's popular products from vibrant highlighters to precision pens, ensuring they have the perfect tools for school, office, and creative projects. Stabilo will now be stocked in up to 462 Asda stores nationwide, along with being available for purchase online.

This new partnership marks Stabilo's move back into grocery stores and a look into the future plans of the brand as it looks to expand it grocery partnership network. Current stockists of Stabilo include independent retailers and news, books and convenience stores.

Shahbaz Khan, Market Director UK/Ireland at Stabilo, says: 'We're absolutely delighted to announce our partnership with Asda, one of the UK's leading retailers. This collaboration not only enhances the availability of our high-quality products but also underscores our commitment to making Stabilo's vibrant and creative tools accessible to a broader audience. By working together with Asda, we're taking a significant step forward in our mission to bring colour and creativity back into everyday life, inspiring people of all ages to express themselves through our innovative and diverse range of stationery products. We look forward to a successful partnership that benefits our customers and enriches their creative experiences.'"

www.stabilo.com

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