Leading licensing agency Bulldog Licensing, which represents Sesame Street in the UK on behalf of the global impact non-profit Sesame Workshop, has announced two new deals for the much-loved brand as Sesame Street continues to grow its presence on screen, on digital platforms and at UK retail.
Heathside Trading, which specialises in branded toys and games, collectibles, drinkware and gifts, will be producing a wide range of Sesame Street gifts and novelties, including mini figures, 2D keychains, 3D bag clips, drinking bottles, bobblehead figures and die cast figures. Aimed at children and parents, and multi-generational Sesame Street fans, the line will be launching in Q4 2024 at gift shops, toy shops and online, in a deal brokered on behalf of Heathside by Kirsty Guthrie of KJG Limited.
www.bulldog-licensing.com
