The Giftware Association has unveiled the finalists for the Gift of the Year 2025 awards! After months of anticipation, hundreds of incredible entries, and two rigorous rounds of judging by an esteemed panel of over 120 industry experts, the very best products from the home and gift industry have been selected to move forward in the competition.
This year's competition has been one of the most competitive yet, with judges from leading retailers, trade press, and industry professionals struggling to select their top choices from a truly outstanding pool of over 900 entries.
The second round of judging took place at Spring Fair which celebrates its 75th anniversary this year and saw hundreds of visitors across the week to view the shortlist, take away a shortlist brochure and see the best new products to be released this year.
Chris Workman, PR & Marketing Manager of The Giftware Association, shared his excitement about this year's finalists: "Each year, we are blown away by the level of talent and creativity, within the home and gift industry, and 2025 has been no exception. It's nice for me to set up the display and finally see the products in the real life. The Home Fragrance category, along with all the others, but in particular this year has amazed me with its increased innovation, new design led vessels for the candles as well and brilliant new fragrances and box designs really pushing innovation within this sector. The judging panel faced an incredibly tough decision, with so many outstanding products and brands. Congratulations to all the finalists—it's a huge achievement to be selected, and we can't wait to reveal the winners At The Gift Awards in May"
What's next?
The final round of judging will take place over the coming weeks, which will decide on the Judges Choice or Gift of The Year!, with the ultimate winners set to be announced at the highly anticipated The Gift Awards.
This prestigious event will be held at the Royal Lancaster London, in collaboration with The Greats Gift Retailer Awards, bringing together the biggest names in the industry for a night of celebration.
Where to find the Finalists
The full list of Gift of the Year 2025 finalists is now available to view at: www.giftoftheyear.co.uk if you click on the finalist tab
The People's Choice
But it's still not over for the shortlisted brands as they can now push for The People's Choice Award, which is voted on by the general public, brands audiences and everyone in between. To vote is easy – find your favourite product or category and choose 'cast my vote' and it will be taken automatically. Votes for The Peoples Choice will close on 16th May.
