158 continues to produce goods sales for retail. J by Janina was created just as the pandemic started and even though exposure has been limited, it’s had a great reaction. This range will be increased significantly over the next 12 months. What are your most popular products? The leather range of sunglasses cases (AP-6462) and make-up bags (AP6481). The sunglasses are available in 28 different colour options with the make-up bags available in 10 colour ways. The washed PU range is ever present in our top sellers due to its soft hand feel giving it an expensive look and feel. Have any styles taken you by surprise with their popularity? The sunglasses cases. We started with just five options and sales took off immediately, it was so exciting to be able to add so many new options and see them selling just as well. Also the Rainbow bags in the leather range have seen sales far beyond our expectations (AP-6024, AP-6025, AP-6031). How do you keep your designs fresh and current? Do you follow trends? We work hard with our current factories and our customers to ensure we are always working with the latest fabrics and designs. This
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