HOCKLEY MINT TO OFFER RECYCLED PRECIOUS METALS AS STANDARD FOR WEDDING RINGS British casting specialist and fine jewellery manufacturer Hockley Mint has announced plans to overhaul its plain wedding rings collection by offering recycled precious metals as standard from November 2022. This 100% recycled precious metal, which includes various alloys of gold, silver and platinum, is sourced from within the UK and represents another step in the business’ sustainable sourcing strategy. This will be offered alongside the company’s long-standing Fairtrade Gold option for wedding rings and fine jewellery. Now, retail jewellers who obtain plain wedding bands from Hockley Mint can be assured that their purchases use recycled metals and can pass this information along to their customers on the High Street. Kevan Jenkinson, Sales Director at Hockley Mint, says: “This is another step towards operating more sustainably. We are sourcing our recycled precious metals from within the United Kingdom as part of our ‘Created in the UK’ ethos. So far, we have had positive feedback from our long-standing wedding ring customers, and I hope more retail jewellers will see this as an opportunity create a point of difference in their bridal offering.” www.hockleymint.com A new blockchain powered technology that protects ownership and tackles the growing blight of counterfeiting has been quickly adopted by businesses keen to protect themselves and their customers. UK-based DNA creates unique digital passports which prove authenticity and ownership of jewellery, collectibles, art, rarities and luxury goods. The technology makes virtually any physical product instantly verifiable storing every historical transfer of ownership, and other information about the product, on a unique DNA digital passport (Native Asset) which is then safeguarded on the Kadena blockchain platform. DNA is built for mass adoption and users of all skill sets as a plug & play solution that facilitates a brand’s transition into Web 3.0 without the need for cumbersome and complicated blockchain infrastructure. From first sale through to every resale, DNA guarantees provenance which boosts confidence for buyers and sellers alike. For brands this also creates a new and more meaningful connection with consumers/owners which remains in place for the entire lifecycle of the product. The innovation was given the ultimate seal of approval when Sotheby’s announced the sale of a highly valuable Paraiba Tourmaline ring from Austrian jeweler Schullin verified with a DNA Native Asset. This is the first time any auctioneer has sold a piece of jewellery guaranteed in this way. Lukas Schullin, Manager at Schullin Wien, said: “We’re very impressed by what DNA has created and the solution they offer - it made sense to use the technology for the upcoming Sotheby’s sale, which features a unique piece. “We’ve explored a number of digital verification solutions in the past but none work as effectively and seamlessly as this one. “For us, simplicity and ease of use is what sets it apart. The fact it can be used by anyone makes it the perfect solution for all of our customers including those who may not be particularly tech savvy. “It offers the power and security of the blockchain without all the headache of having crypto currency and a digital wallet.” www.thedna.tech SUSTAINABLE BLOCKCHAIN POWERED TECHNOLOGY LAUNCHED TO HELP PROTECT AUTHENTICITY AND OWNERSHIP OF LUXURY GOODS 98
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