Industry news Find out about all the latest from the fashion accessories industry in our regular news roundup French designer eyewear brand, bloobloom launches an exciting virtual try on option on their website. This gives customers the chance to test before they try without having to go anywhere. bloobloom has a huge variety of sunglasses and glasses in different styles and colourways. The new AW23 collection will have 26 new styles, with 6 new models already launched and the virtual try on will give bloobloom’s consumers the opportunity to test out the new innovative shapes. bloobloom has its core classic collection from the Traveller to the Londoner, with the different styles varying from a circular shape to square. The virtual try on will allow the shoppers to test which model best suits their face shape and ensure they choose their most desired pair of glasses. www.bloboom.com BRADLEY’S JEWELLERS LAUNCHES NEW ECO ROCKS COLOUR EDITIONS COLLECTION WITH SYNTHETIC COLOURED STONES Independent award-winning jewellery retail business Bradley’s Jewellers York has updated its Eco Rocks brand with the new Eco Rocks Colour Editions Collection of fine jewellery set with synthetic coloured stones and laboratory-grown diamonds. Following the success of its first foray into laboratorygrown diamond jewellery, Bradley’s Jewellers York has created a debut line of three-stone rings, each one set with a laboratory-created coloured stone solitaire flanked by two laboratory-grown diamonds. The collection follows the same branding and commitment to honesty, authenticity and transparency as the wider Eco Rocks brand, which was launched in 2021. All pieces carry the Eco Rocks sponsor mark, the Eco Rocks logo, the anchor hallmark to denote Birmingham Assay Office, plus the date letter for 2023 and the King Charles III Coronation commemorative hallmark. www.bradleysjewellersyork.com BLOOBLOOM LAUNCHES VIRTUAL TRY ON 108
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