ASHLEIGH & BURWOOD ANNOUNCE NEW CEO Literacy Capital has announced the appointment of Penny Grivea as its new CEO for Ashleigh & Burwood, the consumer Home Fragrance brand. Grivea brings 25 years of consumer and retail experience to the brand, having previously worked for Selfridges, Harrods and Georg Jensen. For the last nine years she’s headed up the Beauty and Home multinational at Rituals in the UK and IE; establishing the business and leading its expansion from 7 to 80 stores. “We are thrilled to welcome Penny to the Ashleigh & Burwood team,” said Paul Pindar at Literacy Capital. “Her deep understanding of the consumer market, combined with a passion for product, service and for creating and leading high performing teams makes her the ideal leader to guide Ashleigh & Burwood through its next phase of growth.” Grivea was also enthusiastic, stating, “I am pleased and honoured to be named CEO of A&B. The company has a long history of creating high-quality, beloved products and I am excited to work with the team and all our partners to build upon this legacy. We have a significant opportunity to elevate the brand and expand our reach to new customers both in the UK and internationally.” For more information, please contact +44(0)1932 267 060 or email info@ashleigh-burwood.co.uk BULLDOG LICENSING ANNOUNCES NEW DEALS WITH SESAME STREET Leading licensing agency Bulldog Licensing, which represents Sesame Street in the UK on behalf of the global impact non-profit Sesame Workshop, has announced two new deals for the muchloved brand as Sesame Street continues to grow its presence on screen, on digital platforms and at UK retail. Heathside Trading and OddBalls are the latest partners to join the fast-growing Sesame Street licensing campaign. Heathside Trading, which specialises in branded toys and games, collectibles, drinkware and gifts, will be producing a wide range of Sesame Street gifts and novelties, including mini figures, 2D keychains, 3D bag clips, drinking bottles, bobblehead figures and die cast figures. Aimed at children and parents, and multi-generational Sesame Street fans, the line will be launching in Q4 2024 at gift shops, toy shops and online, in a deal brokered on behalf of Heathside by Kirsty Guthrie of KJG Limited. www.bulldog-licensing.com RHS PARTNERS CRANE GARDEN BUILDINGS FOR MAJOR NEW COLLECTION The Royal Horticultural Society (RHS) has announced a partnership with Crane Garden Buildings, a national leader in the garden building industry, to produce the RHS Garden Building Collection by Crane Garden Buildings, a unique range of leisure buildings, offices, outbuildings and garages. The range is to include insulated and uninsulated, modular, contemporary garden buildings, with apex or pent roof structures, all made with FSC-certified, PEFC or TR-compliant woods. The development process is now underway. The first functional prototypes are planned for autumn 2024, with the first building in the range – a studio – coming to market in March 2025 when demand for garden buildings is high. Further launches will follow, including another two studios and a garage in a barn-styled design. The launch of the entire range will be completed by spring 2026. All the buildings will highlight RHS branding on a nameplate or badge. This high-end collection, aimed at discerning homeowners and gardeners alike, is expected to meet a wide range of needs, from offices and gyms to summerhouses, garages and more. The highly contemporary look and feel of the buildings will take its inspiration from some of the very latest developments in the architecture industry – and from the RHS itself. Crane has enjoyed a long association with the RHS, having showcased its beautiful range of handmade garden buildings over many years at the RHS Chelsea Flower Show, and it will include design elements inspired by RHS buildings loved by millions of visitors to the RHS gardens. These will include RHS Hilltop – the home of gardening science, the UK’s first dedicated horticultural scientific centre of excellence, located at RHS Garden Wisley – and visitor centres at RHS Garden Bridgewater, RHS Garden Hyde Hall, and RHS Garden Rosemoor. This range will initially be offered through Crane’s established distribution channels. The company operates its own national network of 14 show centres; four more are planned by 2026. The range will also be sold via the company’s website. www.rhs.org.uk INDUSTRY NEWS 9
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