Industry news STABILO ANNOUNCES COLLABORATION WITH DOLCE&GABBANA Dolce&Gabbana and Stabilo have collaborated for the first time on an exclusive highlighter collection. Stabilo is a german brand specilaising in the production of highlighters, writing instruments and colouring pens and pencils. Founded in 1855, Stabilo is synonymous with quality, colour variety and innovation. Bold designs and ergonomic features have made the brand’s products a favourite choice of students, artists and professionals around the world. For this first collaboration, four creations have been chosen that recall some of Dolce&Gabbana’s most iconic patterns: The cheerfulness of traditional Sicilian decoractions embraces the Milky Yellow Stabilo Boss Original highlighter, the biting and decisive soul of the Leopard characterises the Beige shade, while the black and white of the Zebra print and the Mediterranean Blue majolica decorate the Black and Cloudy Blue models respectively. On this occasion, even the packaging is dressed in the unmistakable style of Dolce&Gabbana: the markers are contained in a package characterised by the typical friezes of the Scilian Cart, elements that have always been dear to the creative imagination of the Italian lifestyle brand. www.stabilo.com Catch up on all the latest in our news round up BULLDOG LICENSING APPOINTED TO MANAGE UK LICENSING FOR BEANO Independent licensing agency Bulldog Licensing has been appointed as UK licensing agent for Beano, one of the best-known and most recognisable brands in children’s entertainment. Beano, the world’s longest-running weekly comic, was first published in July 1938 and continues to be produced weekly at its original headquarters in Dundee and printed in the UK. In addition to a healthy comic circulation – a Beano is sold every seven seconds – Beano holds the top spot for annuals in 12 out of the last 14 years and reaches millions of fans on its digital network, most notably the award-winning site Beano.com, as well as YouTube and the Beano app on Amazon Kids+. This strong brand recognition has boosted a growing licensing list that ranges from gifts, cards and dress-up to toys, jewellery, plush, fashion bags, books, and more. Beano is also a popular choice for promotions and events, collaborating with major names such as Ocado, Netflix, and Kew Gardens, as well as shopping destinations and family-focused events. Bulldog Licensing will be building on Beano’s existing licensing footprint and pursue new and expanded opportunities in kids’ markets. Importantly, it will also be targeting new opportunities in adult markets, where Beano enjoys strong awareness among many generations. And that’s not all. As well as exploring opportunities for 2025, there’s also the exciting task of building towards Dennis’ 75th anniversary in 2026! Rob Glenny, Head of Commercial & Business Development, Beano Studios says: “Beano is both an iconic name for adults and a popular modern kids’ brand, making it a winning proposition for licensing partners and retailers alike. We’re delighted to be working with Bulldog to develop a brand that resonates across and continues to delight kids and families today.” Bulldog Brand Manager Sophie Yates adds: “Beano is a brand like no other. It’s a part of comic history and the childhoods of many generations, whilst remaining up to date and loved by millions of today’s kids. It offers numerous opportunities for licensing growth across multiple categories and age groups – as the strong interest it attracted at BLE indicates. We are looking forward enormously to building on the existing licensing programme for this iconic brand.” www.bulldog-licensing.com INDUSTRY NEWS 9
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